66310001 Business Creation

広島大学シラバス

English

年度 2026年度開講部局教養教育

講義コード 66310001 科目区分社会連携科目

授業科目名 Business Creation

授業科目名
（フリガナ）

英文授業科目名 Business Creation

担当教員名平見　尚隆,永井　秀男

担当教員名
(フリガナ) ヒラミ　ナオタカ,ナガイ　ヒデオ

開講キャンパス東広島開設期 1年次生   前期   １ターム

曜日・時限・講義室 (1T) 金5-8：総K307

授業の方法講義授業の方法
【詳細情報】対面, オンライン（同時双方向型）

Face-to-face, Online (simultaneous interactive)；Higashi-Hiroshima Campus, School of Integr；ted Arts and Science, Lecture Room (To be announced)

単位 2.0 週時間 4 使用言語 E : 英語

学習の段階 1 : 入門レベル

学問分野（分野） 21 : 社会人基礎

学問分野（分科） 03 : キャリア教育

対象学生 All faculty

授業のキーワード Entrepreneur, Startup, Corporate management, Product planning, Eco-system
SDG_04、SDG_09、SDG_17、Practical work experience

教職専門科目　教科専門科目　

教養教育での
この授業の位置づけ This is a subject in the social collaboration area.
学習の成果 Based on the information given during the lecture, students are recommneded to relate them with real social issue. Through this process, students are expected to build up their insight about social change and business creation.

授業の目標・概要等 Increase the participant’s potential to a level where the topics of startups and corporate management being discussed in the general society (e.g. Nikkei newspaper) are understood.

授業計画 lesson1：Actual start-up of a venture ①
        Why start up a venture right now?
lesson2：Actual start-up of a venture ②
         Business model and foundation plan
lesson3：Start-up of a venture ③
         Company value and entrepreneurial finance
lesson4：Introduction to Corporate Management ①
         Vision, mission value, corporate management strategy
lesson5：Introduction to Corporate Management ②
         SWOT analysis, organizational theory, business ethics
lesson6：Introduction to corporate management ③
        Financial statement concepts and exercises
lesson7：Management Game ① (Exercise)
         Get familiar with the game
lesson8：Management Game ② (Exercise)
         Learn from the game
lesson9：Management game ③ (discussion, presentation)
         Deepen management thinking
lesson10：Product planning ①
         Basic concept of marketing, product strategy and cohort analysis
lesson11：Product planning ②
         How to get market data, positioning analysis
lesson12：Product planning ③
         Concept formation, resource constraints
lesson13：Right of idea ①
         Think about entitlement based on your own ideas
lesson14：Making Ideas Right ②
         Make a statement of rights based on your idea
lesson15：Creating an Innovation Ecosystem ①
         Postwar history of Japan and the current situation

Lesson16 Formation of Innovation Ecosystem ②
         Examples of global initiatives

No examination, Submission of assignment each time

教科書・参考書等 Text/Reference Books, etc. [Textbook for this class]
Hirami, Naotaka『課題解決に役立つビジネスツール98』同文舘出版, 2025.3
Title: 98 Business Tools for Problem Solving
Autor: Naotaka Hirami
Availability: Only on "amazon.co.jp" (English books)
(Students are recommended/required to purchase this for class use.)
Link:
https://www.amazon.co.jp/-/en/Business-Tools-Problem-Solving-Management/dp/B0FNJGQXQG/ref=sr_1_1?crid=1E9QETSTRHNZN&dib=eyJ2IjoiMSJ9.j2cSlPga6aFbjpog_zODgAA3onQ_zwjfN2Kf2OkfWEfGjHj071QN20LucGBJIEps.Uy5PPPphoh_hCRA2f0CVepg_2uP07VtOOoCl4Pg45wE&dib_tag=se&keywords=Hirami&qid=1756689069&s=english-books&sprefix=hiromi%2Cenglish-books%2C251&sr=1-1

[Reference book]
Ryo Natsuto "Introduction to Strategic Planning Theory and Practice of Corporate Strategy Planning" (Sanno University Press)
Hiroshi Ueda et al. "Small and Medium Enterprises / Venture Enterprises" (Yuikaku Compact)
Lam Charan, Yoichi Yamaoka (Translation) "The secret of business is learning from Indian street vendors" (Kadokawa Shoten)
Bill Orette, Kiyoko Tsukisawa (Translation) "Business Creation" (Diamond)

授業で使用する
メディア・機器等テキスト, 配付資料, Microsoft Teams

【詳細情報】配付資料，音声教材，映像（ビデオ/PC/その他画像資料）

授業で取り入れる
学習手法授業後レポート

予習・復習への
アドバイス Common to each episode: Increase your chances to interact with media coverage such as news programs daily, newspaper economics and business magazines, and get interested in entrepreneurship and company managements. If you write down words that you do not understand and create your own glossary, you will naturally be able to see the world's issues.

履修上の注意
受講条件等 Students will learn while participating in lectures and exercises. Please avoid being absent. In the case of a public absence, please contact the instructor in advance if possible.

成績評価の基準等 Evaluation will be based on the total score (100 points) of each submission of the assignments according to the university policy. We may also consider some of your attitudes toward the class, etc.
(S:100-90,A:89-80,B:79-70,C:69-60,Z:59-0）

実務経験有り

実務経験の概要と
それに基づく授業内容 The professor has a wider experience in product strategy and product planning in a car manufacture, and also in starting up a subsidery of the company in Mexico. Lectures are given based on the real business experience in addition to business theories.

メッセージ Until now, you might have heard some management terms and concepts that you do not know but thought that you do not dare to ask for the explanation. Some of these terms and concepts will be shown and explained in the lecture when you can recheck them.

その他

すべての授業科目において，授業改善アンケートを実施していますので，回答に協力してください。
回答に対しては教員からコメントを入力しており，今後の改善につなげていきます。

年度	2026年度	開講部局	教養教育
講義コード	66310001	科目区分	社会連携科目
授業科目名	Business Creation
授業科目名（フリガナ）
英文授業科目名	Business Creation
担当教員名	平見　尚隆,永井　秀男
担当教員名 (フリガナ)	ヒラミ　ナオタカ,ナガイ　ヒデオ
開講キャンパス	東広島	開設期	1年次生前期１ターム
曜日・時限・講義室	(1T) 金5-8：総K307
授業の方法	講義	授業の方法【詳細情報】	対面, オンライン（同時双方向型）
Face-to-face, Online (simultaneous interactive)；Higashi-Hiroshima Campus, School of Integr；ted Arts and Science, Lecture Room (To be announced)
単位	2.0	週時間	4	使用言語	E : 英語
学習の段階	1 : 入門レベル
学問分野（分野）	21 : 社会人基礎
学問分野（分科）	03 : キャリア教育
対象学生	All faculty
授業のキーワード	Entrepreneur, Startup, Corporate management, Product planning, Eco-system SDG_04、SDG_09、SDG_17、Practical work experience
教職専門科目		教科専門科目
教養教育でのこの授業の位置づけ	This is a subject in the social collaboration area.
学習の成果	Based on the information given during the lecture, students are recommneded to relate them with real social issue. Through this process, students are expected to build up their insight about social change and business creation.
授業の目標・概要等	Increase the participant’s potential to a level where the topics of startups and corporate management being discussed in the general society (e.g. Nikkei newspaper) are understood.
授業計画	lesson1：Actual start-up of a venture ① Why start up a venture right now? lesson2：Actual start-up of a venture ② Business model and foundation plan lesson3：Start-up of a venture ③ Company value and entrepreneurial finance lesson4：Introduction to Corporate Management ① Vision, mission value, corporate management strategy lesson5：Introduction to Corporate Management ② SWOT analysis, organizational theory, business ethics lesson6：Introduction to corporate management ③ Financial statement concepts and exercises lesson7：Management Game ① (Exercise) Get familiar with the game lesson8：Management Game ② (Exercise) Learn from the game lesson9：Management game ③ (discussion, presentation) Deepen management thinking lesson10：Product planning ① Basic concept of marketing, product strategy and cohort analysis lesson11：Product planning ② How to get market data, positioning analysis lesson12：Product planning ③ Concept formation, resource constraints lesson13：Right of idea ① Think about entitlement based on your own ideas lesson14：Making Ideas Right ② Make a statement of rights based on your idea lesson15：Creating an Innovation Ecosystem ① Postwar history of Japan and the current situation Lesson16 Formation of Innovation Ecosystem ② Examples of global initiatives No examination, Submission of assignment each time
教科書・参考書等	Text/Reference Books, etc. [Textbook for this class] Hirami, Naotaka『課題解決に役立つビジネスツール98』同文舘出版, 2025.3 Title: 98 Business Tools for Problem Solving Autor: Naotaka Hirami Availability: Only on "amazon.co.jp" (English books) (Students are recommended/required to purchase this for class use.) Link: https://www.amazon.co.jp/-/en/Business-Tools-Problem-Solving-Management/dp/B0FNJGQXQG/ref=sr_1_1?crid=1E9QETSTRHNZN&dib=eyJ2IjoiMSJ9.j2cSlPga6aFbjpog_zODgAA3onQ_zwjfN2Kf2OkfWEfGjHj071QN20LucGBJIEps.Uy5PPPphoh_hCRA2f0CVepg_2uP07VtOOoCl4Pg45wE&dib_tag=se&keywords=Hirami&qid=1756689069&s=english-books&sprefix=hiromi%2Cenglish-books%2C251&sr=1-1 [Reference book] Ryo Natsuto "Introduction to Strategic Planning Theory and Practice of Corporate Strategy Planning" (Sanno University Press) Hiroshi Ueda et al. "Small and Medium Enterprises / Venture Enterprises" (Yuikaku Compact) Lam Charan, Yoichi Yamaoka (Translation) "The secret of business is learning from Indian street vendors" (Kadokawa Shoten) Bill Orette, Kiyoko Tsukisawa (Translation) "Business Creation" (Diamond)
授業で使用するメディア・機器等	テキスト, 配付資料, Microsoft Teams
【詳細情報】	配付資料，音声教材，映像（ビデオ/PC/その他画像資料）
授業で取り入れる学習手法	授業後レポート
予習・復習へのアドバイス	Common to each episode: Increase your chances to interact with media coverage such as news programs daily, newspaper economics and business magazines, and get interested in entrepreneurship and company managements. If you write down words that you do not understand and create your own glossary, you will naturally be able to see the world's issues.
履修上の注意受講条件等	Students will learn while participating in lectures and exercises. Please avoid being absent. In the case of a public absence, please contact the instructor in advance if possible.
成績評価の基準等	Evaluation will be based on the total score (100 points) of each submission of the assignments according to the university policy. We may also consider some of your attitudes toward the class, etc. (S:100-90,A:89-80,B:79-70,C:69-60,Z:59-0）
実務経験	有り
実務経験の概要とそれに基づく授業内容	The professor has a wider experience in product strategy and product planning in a car manufacture, and also in starting up a subsidery of the company in Mexico. Lectures are given based on the real business experience in addition to business theories.
メッセージ	Until now, you might have heard some management terms and concepts that you do not know but thought that you do not dare to ask for the explanation. Some of these terms and concepts will be shown and explained in the lecture when you can recheck them.
その他
すべての授業科目において，授業改善アンケートを実施していますので，回答に協力してください。回答に対しては教員からコメントを入力しており，今後の改善につなげていきます。

シラバスTOPへ